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Qualcomm will tackle Apple’s M1 chips in 2023

Apple’s transfer to its personal Apple Silicon-based M1 chips made large headlines this time final 12 months. They carried out extremely properly contained in the 2020 MacBook Air and MacBook Professional – and that’s earlier than you get to this 12 months’s Professional fashions.

The efficiency positive aspects had been such that others making ARM-based PC processors – significantly Qualcomm – had been left wanting like they’d sat on their fingers for a number of years. And that’s earlier than you get to Intel…

Qualcomm isn’t used to taking part in second fiddle when it comes to efficiency and now the corporate says it’s going to introduce a brand new ARM-based platform in 2023 that may “set the efficiency benchmark for Home windows PCs…for sustained efficiency and battery life”.

That’s robust discuss – and we’ve had related lately from Intel about its potential efficiency positive aspects when it lastly releases its much-delayed new chips subsequent 12 months as properly.

Battery life was one of many key benefits of Qualcomm’s Snapdragon-based PC chips over Intel (plus built-in 5G) however Apple’s M1 ate that benefit, whereas its efficiency has been missing, even inside its performance-orientated 8cx chips.

Qualcomm additionally teamed up with Microsoft to supply the SQ1 and SQ2 chips for the Floor Professional X.

Qualcomm’s new chip will probably be designed by its Nuvia group, which it splashed out $1.4 billion on early in 2021. And sure, guess who Nuvia’s three founders used to work for… sure, Apple’s group who had been engaged on Apple Silicon.

Qualcomm’s chief know-how officer, Dr. James Thompson, made the announcement throughout Qualcomm’s Investor Day occasion.

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